Red alert! The crisis is getting deeper in the HR department!
Alongside labour market problems that have virtually become traditional by now, new challenges and the manifold consequences of macroeconomic processes are ruffling the feathers of executives, HR managers and specialists and other strategic decision-makers.
While the labour shortage typical of many sectors of the Hungarian economy, along with the strong wage pressure it brings, are dominating the HR profession at present, the alarm bells have already been struck in several fields. In some places, rumours of a hiring freeze are circulating as businesses brace for the upcoming crisis. Given the above, there is no doubt that a strange kind of human experiment is going on in workplaces. This is because even amidst preparations for a possible crisis, the top challenge facing management and HR remains retaining the workforce and achieving the highest possible efficiency. As such, it is no coincidence that the emphasis is shifting between individual HR areas and professionals have to take bigger responsibility in tasks like recruitment, employee retention, talent management within the company, building an employer brand, internal communications or even defining new jobs as a result of digitalisation and fitting these into new business models.
It's time to face the music: the characteristics of today's labour market require a completely different approach and much bigger flexibility from employers than before. The businesses that emerge stronger from these circumstances will be the ones that are the first to recognise how serious the situation is and the first to come up with atypical employment solutions. Today, these require measurable results, which in turn rely on a completely new approach.