How can we turn AI into the driving force of success? In this session, you can learn strategies to help companies integrate artificial intelligence into their operations effectively. How can investments in AI technologies and tools become a real competitive edge? Top managers share their insights.
08:50 - 08:55
08:55 - 09:10
Professional Opening – Artificial Intelligence in Hungary
09:10 - 09:40
Keynote speech - How Is Artificial Intelligence Reshaping the Future of Humanity?
Speaker: Tamás Dávid-Barrett, Behavioural Scientist, Founder and CEO, University of Oxford, Future Human Systems Research
09:40 - 10:00
Digital Hungary Is Emerging – What Direction Is the Country’s Digital Transformation Taking?
Speaker: Dr. Károly Balázs Solymár, Deputy State Secretary, Ministry of Energy
10:00 - 10:50
Panel Discussion – Digital and AI Innovation Competition – Where Are We Now, and Where Do We Need To Be?
Moderator: Zoltán Bán, CEO, Net Média (Portfolio Group)
Conversation participants:
“Agentic AI” elevates automation to a new level: intelligent agents that can make decisions and carry out tasks autonomously. Discover how these systems can reshape corporate processes and their possibilities for increasing efficiency. Where are we now in the corporate application of generative AI tools? What is this extremely transformative technology good for, and what is it not good for?
11:05 - 11:20
From R&D to Enterprise AI: Experiences in Innovation
Speaker: Gergő Szathmári, Senior Product Owner, OTP Bank
11:20 - 11:35
Presentation
11:35 - 12:30
Panel Discussion - GenAI Solutions in Corporate Environments – Improving Internal Efficiency and Looking Ahead
Conversation participants:
Introducing AI and digitalisation requires expertise as well as significant resources. But how can the necessary capital be raised? In this session, you can learn about available financing opportunities, support programmes, and investment strategies that help companies achieve their digital ambitions.
11:05 - 11:15
Keynote Speech
Speaker: Bernadett Petri, Executive Director, Hungarian Development Promotion Office (MFOI)
11:15 - 11:45
Panel Discussion - Direct Brussels Sources for Digital Development – Experiences and Opportunities
Moderator: János Dászkál, Senior Project Manager, Magyar Fejlesztésösztönző Iroda
11:45 - 11:55
Keynote Speech
11:55 - 12:30
Panel Discussion - Deep Dive Into the Sándor Demján Programme – Who Can Access Funding, How, for What Purposes, and How Much?
The use of generative AI models offers companies a huge competitive advantage, but keeping large language models under control is a tough challenge. How can this be achieved, and what tools are available? How can generative AI solutions be integrated into existing IT systems? And how can genAI technologies support IT operations? These are the questions this session will explore.
13:30 - 13:45
Corporate Identity Management in the Age of Artificial Intelligence
13:45 - 14:00
EU AI Act – What Should Companies Watch Out for When Using AI?
Speaker: dr. Csaba Vári CIPP/E, CIPM, Lawyer, Baker McKenzie
14:00 - 14:15
14:15 - 15:05
Panel Discussion – AI-Based Observability – How Artificial Intelligence Supports the Operation of Digital Organisations
Moderator: Ádám Turzó, Analyst, Portfolio
Conversation participants:
Do you want to dive deeper into the practical application of AI? This session will present how companies in different sectors use artificial intelligence through specific examples and case studies. Learn about solutions that have delivered real business results and get ideas for your own projects!
13:30 - 13:40
Presentation
13:40 - 14:00
14:00 - 14:20
14:20 - 14:40
AI Is Here – The Journey from Challenges to Secure Business Growth.
Speaker: Károly Barnabás Bozó, Cloud Solution Architect, Noventiq
14:40 - 15:00
AI brings revolution not only at the technological level, but also within organisations. What new roles will emerge, and how will existing ones change? This session will discuss how AI reshapes the way companies operate, and what skills will be essential in the workplaces of the future. Prepare for change and discover how to adapt most effectively!
15:25 - 15:40
15:40 - 15:55
Why Soft Skills Will Never Be Replaced by AI
15:55 - 16:10
Keynote speech - Developing Digital Capabilities in the AI Era
Speaker: Viktor Bálint, Chief Growth Officer, Codecool
16:10 - 16:55
Panel Discussion - How AI Is Transforming the Labour Market – From Blue Collar to White Collar, Candidly
Moderator: Viktor Bálint, Chief Growth Officer, Codecool
16:55 - 17:00
Closing Words
The "technology deep dive" continues with use cases, case studies, and practical experiences.
After a short technical break, a renowned Hungarian AI expert will hold an interactive AI workshop in the section, involving the audience in the discussions and providing a deeper insight into how the technology works. We will develop a business system that can be sharpened with the help of an AI tool live.
15:25 - 15:45
Presentation
Speaker: Attila Nyul, Director of Logistics and Procurement, TMX Mobile Solution Service
15:45 - 16:00
Presentation
Speakers:
16:00 - 16:15
Presentation
16:15 - 16:25
Short refreshment
16:25 - 17:35
AI Budapest workshop - Building a Working Business System Live with Generative AI Technology
Speaker: Norbert Gaál, CEO, Co-Founder, First Principle Innovation, AI Budapest
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