The generative AI boom is also shaking up the banking sector: it is no longer just about theoretical decisions and burning money on genAI projects but delivering real results. Meanwhile, fintechs are gaining more and more customers and increasingly threatening the markets of universal banks across various areas, forcing management to respond once again. This is no easy task, as regulators continuously assign banks with development and business-related responsibilities. The qvik could revitalise the electronic payments market, and digital transformation is far from over. Senior executives share their strategies and how they are addressing these challenges.
09:00 - 09:05
09:05 - 09:25
This Is What Hungary’s Artificial Intelligence Strategy Looks Like – What Role Do Banks Play in It?
Speaker: Dr. László Palkovics, Minister, Ministry of Technology and Industry (TIM)
09:25 - 09:40
GenAI Revolution in the Banking Sector – A Global Perspective
09:40 - 09:55
What Might Payment Market Megatrends Bring to Hungary?
Speaker: Gergely Márkus, Country Manager Hungary and Slovenia, Mastercard
09:55 - 11:00
Top Managers’ Roundtable – AI, Fintech Competition, and Digital Transformation in the Banking Sector
Moderator: Zoltán Bán, CEO, Net Média (Portfolio Group)
Conversation participants:
The generative AI boom has entered banks but it does not stop at supporting office processes or replacing simple intellectual ‘robot work’. AI can create new business use cases and completely transform banking. First, online banking transformed everyday finances, followed by mobile banking; now, generative AI agents may revolutionise customer relationships. This session will discuss the innovation and business impacts of the generative AI trend.
11:00 - 11:15
From Individual Productivity to Digital Colleagues – Generative AI in the Banking Sector
Speaker: Gyula Kovács, Co-Founder, Managing Director, Neuron Solutions
11:15 - 11:30
Generative AI in Banking IT Systems – Tackling the Integration Challenge
11:30 - 11:45
Modernising Legacy Banking Infrastructure with AI – How Can It Be Done?
11:45 - 12:30
Roundtable – What Will the AI Revolution Bring to the Banking Sector?
Conversation participants:
Although banks have stepped up a level in digital services over the past few years, only those with a well-thought-out innovation strategy can thrive in the fierce competition. Banking innovation is driven not only by AI technologies but also by improved UX, regulatory changes, enhanced security, process automation, and cost reduction. How can low-code/no-code tools support development, and how is generative AI reshaping the work of IT departments in banks? Digital and IT leaders from the banking sector will discuss the hottest trends in innovation and technology.
11:00 - 11:15
Presentation
11:15 - 11:30
11:30 - 11:45
Core System Replacement at a Digital Bank – What Does It Look Like in Practice?
11:45 - 12:30
Roundtable – New Technologies, Innovation, and Efficient IT – What to Develop and How
Moderator: Dániel Dojcsák, Marketing Communications Director, Shiwaforce
Conversation participants:
While there is a focus on 'protecting' cash in Hungary, the development of the electronic payments market continues without pause: mobile payments are steadily gaining popularity, qvik payments are quietly conquering the online space, and they appear more frequently in the physical world as well. What new developments are emerging in the domestic market, and what challenges need to be addressed? This will be discussed in the session.
13:45 - 14:00
Előadás
14:00 - 14:15
Presentation
14:15 - 15:05
Roundtable – Qvik, Mobile Payments, ATM Installations, and Cash – Payment Trends and Innovations
Moderator: Ádám Turzó, Analyst, Portfolio
Conversation participants:
The banking sector’s digital transformation is still unfolding. Modern technologies and generative AI tools can accelerate the process, while the development and upgrading of legacy infrastructure is essential. In this session, we will explore the most important trends and innovations in digital transformation through practical presentations and case studies.
13:45 - 14:00
Fintechs vs. Banks – What Are the Most Exciting Global Use Cases?
Speaker: Livia Judith Szabó, founder, Moshulu Enterprise Partners Inc.
14:00 - 14:15
GenAI Use Case – How Can We Enhance Customer Experience with Artificial Intelligence?
14:15 - 14:40
Presentation
14:40 - 14:55
Presentation
14:55 - 15:05
Presentation
Fraudsters work tirelessly to seize bank customers’ money, and the sector defends customers' funds and its reputation through technological innovations and educational campaigns. The generative AI trend allows fraudsters to carry out more targeted and automated attacks, for which the sector must be prepared. Meanwhile, system protection and cybersecurity remain high priorities. How does the Central Fraud Filtering System assist in this defence? What trends do cybersecurity leaders observe, and how do they choose their strategies?
15:25 - 15:40
Central Fraud Filtering System – How to Catch the Fraudsters
Speaker: Bence Marosi, Business Director, Giro Zrt.
15:40 - 15:55
DÁP (Digital Citizenship) Identification in Banks
15:55 - 16:15
Roundtable – Cybersecurity and Fraud Trends – How Do We Defend Against Fraudsters?
Conversation participants:
We invite you to join us for a standing reception where professional discussions can continue in a more relaxed atmosphere. It is the perfect opportunity to build new business and partnership connections or strengthen existing ones. Meet and raise a glass with key players of the banking sector: top executives, fintech experts, consultants, regulators, startup founders, and IT professionals, all in one place!
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