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REA 2025 SUMMIT – Powered by Pénzcentrum

Organised jointly by Portfolio and Pénzcentrum, with Kalmárok as a media partner, the REA 2025 SUMMIT – Powered by Pénzcentrum (REA standing for Real Estate Agent) is one of Hungary’s most prominent real estate brokerage events. Throughout the event, we will address the most pressing and current issues in the profession, placing particular emphasis on the challenges faced by real estate agents and closely related industry stakeholders. In line with the traditions of the Portfolio Group, the event will feature top executives and leading experts from across the sector.

Do not miss the most important real estate brokerage event of the year! The event offers an exceptional opportunity to gain up-to-date, practical knowledge on the latest property market trends, legal, regulatory, and financing issues. The event will also explore the proptech solutions shaping professional real estate brokerage, including emerging AI trends, and introduce the next-generation marketing and communication tools that are becoming essential in the sales process.

REA 2025 SUMMIT – Powered by Pénzcentrum is more than just a professional forum: it is a key business networking platform, where participants can connect with the industry’s most influential players. In addition, participants will be welcomed at an informal standing reception in the evening, offering further opportunities for networking and exchanging ideas.

Topics

Key decision-makers from the real estate brokerage sector will share their insights on the current state of the profession and its future outlook.
Real estate market trends and analyst forecasts for upcoming changes.
Financing trends: the current state of the credit market and home ownership support schemes.
Effective sales and pricing strategies that succeed in the market.
Modern marketing communication solutions in the real estate brokerage industry.
Practical tools for effective sales promotion.
Brand building or direct sales? The role of PR on Facebook, TikTok, and Instagram.
The use of artificial intelligence in real estate brokerage: A comprehensive overview and real-world examples of the industry’s digital transformation.
Proptech trends in real estate brokerage: The effect of digital transformation on the sector.
Home staging in practice: Finding the balance between economic rationality and value creation.

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In Focus

Prices

Currency:
HUF
|
EUR
Late bird ticket
39,900 HUF + VAT/person
for 2 registrations* (-10%)
36,710 HUF + VAT/person
for 3 registrations* (-15%)
35,115 HUF + VAT/person
for 4 or more registrations* (-20%)
33,520 HUF + VAT/person

Net Média Zrt. reserves the right to change prices before the event.

*Above prices contain intermediate services (catering), to which we are not able to apply discounts. Discounts cannot be combined! In case of a group ticket purchase, Net Média Zrt. is only able to offer a discount if the same person orders and pays for the amount of tickets sufficient to warrant a group discount for the same event during one registration.

Fee includes: full lunch, coffee break.

Main professional partner

Kalmárok

Gold Sponsor

zenga.hu

Silver/Expert Sponsor

Duna House
Otthon Centrum uj_2024

In association with

dandan.hu

Official car rental partner

Avis

Accessibility Partner

Access4you
Become our sponsor
At the forefront of the market: greater reach, stronger branding, a wider network of contacts and new business opportunities. As a sponsor, you will receive enhanced visibility before decision-makers in the domestic economy and business life, and an exclusive opportunity to build direct relationships. Our sponsorship packages are optimized for B2B or even B2C marketing goals – brand building, lead generation, relevant audience. Contact us and let's build your next successful appearance together!
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Who we recommend it to

Real estate agents,
Real estate lawyers,
Interior designers, architects, contractors,
Home staging professionals,
Property investors, rental housing management professionals,
Real estate marketing professionals,
Real estate managers,
and those who want to expand their network of connections and are looking for business networking possibilities.

Information

Location and Schedule

Date: 17th September 2025
Location: Radisson Blu Béke Hotel
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      Professional recognition, community, experience – read what our participants said about us!

      Frequently Asked Questions

      Participation Conditions, Registration Process and Deadline, and Actions in Case of Full Capacity

      We warmly welcome all interested individuals over the age of 16 who are interested in the event's professional program, would like to participate, and are open to meeting new partners and high-quality networking opportunities.

      You can register for our events on the portfolio.hu/rendezvenyek page on the respective event's subpage by clicking the "registration" button. Due to GDPR compliance, we can only admit participants who have registered online in advance or on-site, and (in case of paid events) have a paid ticket to the event area. Online registration is possible until midnight the day before the event; after that, we welcome interested parties on-site, where our colleagues will gladly assist at the registration desk with ticket purchases or, in the case of free events, ticket collection.

      In case of full capacity, registration on the website closes, and you can only join a waiting list. In this case, on-site ticket purchases are also suspended. Our colleagues will notify registered applicants on the list about possible participation opportunities depending on available spots.

      What can I expect at the event?
      Expected Number of Participants: 150-200 people
      How to Participate: Offline
      What payment methods are available? Can I pay on-site?

      The participation fee and other costs (room booking, extras, etc.) can be paid by bank transfer or credit card payment during the registration process. It is important to know that in the two days before the event, only credit card payment is available on our website. In the case of paid events, we cannot guarantee participation without payment of the participation fee.

      On the day of the event, bank card payment is also available at the registration desk with the assistance of our colleagues.

      What should I do if I didn't receive the QR code for entry?

      Our system automatically sends the QR code after the payment has been received and accounted for. In case of free participation, the QR code for entry is sent immediately after registration. Please check the spam, social, and other subfolders in your email system as well. The email will arrive with the subject "Entry ticket for (event name)..." from the noreply@portfolio.hu email address.

      If the QR code still hasn't arrived, please check the payment, as the entry QR code is only sent after the participation fee has been paid. After verifying and confirming the payment, please contact our colleagues at rendezveny@portfolio.hu email address. We cannot provide information by phone; in such cases, we can only help in writing.

      For free events, if you still cannot find the QR code after checking all folders, please contact our colleagues by email.

      In case of interrupted card payment, please contact our colleagues at the above-mentioned email address. Upon request, they can issue an invoice or help restart the process.

      What ticket types and discounts are available? How can I use my discount or sponsor code?

      Various discounts are available at our events; you can learn about these on the current event page by clicking here. Please enter the discount, VIP, or sponsorship contract codes in the unique codes field per participant during the process for validation.

      What does the ticket include, and does the participation fee cover accommodation?

      Please check the Prices menu for the exact content of the ticket. The ticket price does not include accommodation costs. If the booking option is available at the event, you can select and book accommodation during the registration process.

      In what language are the presentations and discussions held?

      The official language of our events is Hungarian. For foreign language presentations and international guests, we provide live or AI simultaneous interpretation in Hungarian and English. Please check the availability of this on the information tab, and our colleagues are happy to help at rendezveny@portfolio.hu email address if you have questions.

      Will the presentations or professional content be available online?

      The presentation materials, to which our speakers have given their consent, will be sent in the thank-you letter after the event. Video and audio recordings will not be shared from the event. Articles and analyses about the event from our experts can be read on Portfolio.hu, Agrárszektor.hu, and Pénzcentrum.hu.

      Name change, cancellation

      Online registration is considered an order. Participation in the event requires prior payment of the participation fee. After finalizing and submitting the registration, we do not accept cancellations, we do not refund the ticket. The participation fee must be paid even in case of absence from the event.

      After full payment of the participation fee, however, participation can be transferred. In case of a name change, please write to rendezveny@portfolio.hu email address, our colleagues will send a code with which the incoming participant must also be registered on our site, according to our data management policy. On the day of the event, on-site, colleagues can also help if a name change is necessary due to a sudden event.

      Further information can be found under the Prices tab.

      Supporter and sponsor opportunities

      If you would like to enquire about speaking or sponsorship opportunities, please contact our colleagues here.

      Contact

      Organization, General Questions
      Flóra Balogh
      Flóra Balogh
      Event organiser
      Phone: +36 20 212 4566
      E-mail:
      Program
      Nagy Bálint
      Nagy Bálint
      Lapigazgató, vezető szerkesztő
      Phone: 06-1/472-2093 / 33
      E-mail:
      Sponsorship
      Sándor Takács
      Sándor Takács
      Commercial Director
      E-mail:
      Péter Mihály
      Péter Mihály
      Senior Sales Manager
      Phone: +36-70-544-0164
      E-mail:
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