Seat delivered 10.5% more vehicles in 2018 than in 2017, which is the largest sales volume in the company’s 68-year history and exceeds the record set in 2000.
Seat sold 517,600 cars in 2018, 10.5% more than in 2017, exceeding the previous record of 514,800 cars delivered in 2000.
Seat achieved its sixth consecutive year of sales growth.
Sales have growth by over 60% since 2012.
In its first full sales year, the company sold 98,900 units of its urban SUV, which is the third leading model in the range.
With its revamping just around the corner, the Seat Leon is still the brand’s best-selling model (158,300, -6.8%) and it achieved one of the best historic results. Deliveries of the Ibiza reached 136,100 vehicles (-10.7%) while the Ateca is Seat’s fourth most widely sold model with 78,200 units delivered 2018 (-0.6%). Furthermore, in 2018 the new Cupra brand made its successful debut and posted a growth of 40.0%, with sales of 14,300 units, 4,100 more than in 2017. Germany is leading Seat sales with 114,200 vehicles sold (+11.8%) and broke its record for the second consecutive year.
Seat’s growth performance in Spain remains solid, where deliveries went up by 13.2% to stand at 107,800 units, boosting the company to a market leadership position.
Seat also obtained its best ever sales result in Austria, where sales went up by 5.3% to stand at 18,400 vehicles, moving up to rank fifth in the number of registrations, Switzerland (10,700 cars; +3.3%), Israel (9,000; +2.2%) and Morocco (2,100; +5.2%). In Europe, Seat sales were also strong in markets such as Portugal (9,600 vehicles; +16.7%), Belgium (9,500; +24.4%) and the Netherlands (8,900; +16.3%).