Black Friday generates mesmerising traffic in Hungary

Portfolio
Black Friday sales brought new records in Hungary for webshop emag.hu.
eMAG launched its Black Friday sales at 7:11 A.M. today and in a matter of a few hours it saw crazy traffic on its website.
  • In the first two hours, the portla registered nearly 625,000 visitors that generated 8.6 million page impressions.
  • The sale of 74,000 products were registered.
  • Their total value is HUF 2.1 billion (EUR 6.73 mn).
  • Small domestic appliances were the most popular, with 7,600 pieces sold.
  • More than 62.5% of the visitors used their smartphones to browse on the website.
  • The largest order was placed in Budapest in the value of HUF 1,977,550.
  • A total of 175 units of a notebook model on sale were sold in 34 seconds.
  • 250 Microsoft Xbox One Slim consoles were scooped up in a single minute.
  • It took customers two minutes to clean up a stash of 200 unlocked Apple iPhone SE smartphones.
  • If we add the time visitors spent on the site we get 13 years, 103 days and 20 hours.
 

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